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Bad Boys

“This poster was a real experience because there weren’t to be any direct references to the film and there weren’t any actors’ faces: the production wanted that through the poster, only a idea is conveyed”. …

“This poster was a real experience because there weren’t to be any direct references to the film and there weren’t any actors’ faces: the production wanted that through the poster, only a idea is conveyed”.

It was in 1983 when Renato Casaro was contacted to design the Bad Boys poster; the painter had asked for many still photos to write some sketches but the producer answered clearly: “This time, the photos must come out of your mind. The concept of juvenile deviance must pass, it must represent the idea of ​​the classic American hooligan who rides a motorcycle and robs people”. Casaro took a briefcase to think about it, but in the meantime he asked a costumer friend for help.

“I had poster hypotheses buzzing in my head, the producer wanted ‘just an idea’, no actors and so I thought of representing ‘just the idea’ of a hooligan: only clothes , no body. But I needed a model: the costumer friend, salvaged sunglasses and studded leather jacket, posed for me and I took several pictures of him”.

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Casaro began to paint, only “nocturnal” tones were to emerge linked to the wickedness of these boys and in the middle of the night he had an intuition: “It was more or less midnight when it came to my mind to insert the title of the film also on the jacket, inside a pin, as if that of the “Bad Boys” were a group or a “brotherhood”. As for Sean Penn, who was the protagonist, I remember that from the production they advised against putting him on the poster. They said, “He’s a kid in his third movie, who do you want me to know?” Having the crystal ball, things would have been different! “.

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